Create powerful, effective marketing copy in just 5 steps

7-day free trial to our Copywriting Club

I would like to invite you to join our friendly and effective copywriting club! Our copywriting club is for all levels of members -- so far we helped hundreds of clients create powerful and effective sales and marketing letters. The sales letters we create are designed to increase your profits and bring in plenty of new business day-by-day.

Take a free 7-day trial membership of the Copywriting Club today!

How to create powerful money-making copy in just 5 steps:

*1. Take a 7-day free trial* to the Copywriting Club today

*2. Gain immediate access* our web-based example ‘template’ sales letters

*3. Use* our unique automated sales-letter wizard to create a draft sales letter

*4. Email* your draft sales letter to us for headline and copy editing etc.

*5. Decide* if you wish to accept our work. We will bill you our copy club fee as detailed below, ONLY if you decide to accept our re-drafted sales letter. Otherwise there is nothing to pay. You are ready to bring in new business for your company!




We only send you a bill for copywriting if you accept the re-drafted sales letter we send you!

*Copywriting fees, number of pages:

Up to 2 pages: USD $100  GB £65;
From 3 to 5 pages: USD $200 GB£ 130;
From 6 to 10 pages: USD $350 GB £220

Copywriting marketing and sales letters
My name is Peter Hobday and I make my living from providing clients with marketing and sales copy. I create unique headlines, benefit-laden home pages, direct mail packs, email marketing messages and landing pages etc.

I specialise in attracting and building long-term customers and memberships for clients in all kinds of B2B and consumer fields, including charities, publishers, property developers, financial advisors etc. (See a list of my clients below). I have been at the top of my profession for around 20 years. You’ll find my full bio below, but first you’ll want to know how the *5-step Copywriting Club* will help bring money into your business.

If you are looking for an affordable yet highly instructive copywriting course, with personal one-to-one editing and advice, then our web-based copywriting system is cheaper, easier and faster to use than any on the market. In fact, because we are so confident of our work, we are unique in offering a special ‘no like, no pay’ guarantee:

Our mission is to increase profits for our clients. Here is our unique ‘no like, no pay’ guarantee: if, for any reason, our sales letter does not come up to expectations, let us know and we will NOT send a bill. We will bill you ONLY if you are 100% delighted with our letter.

Increasing profits with sales and marketing letters
Our copywriting club is the best Return on Investment you are likely to make this year.

Our system takes you through a series of short questions -- then bingo! You send your draft letter to use for final editing, and returning to you. If you already have a draft letter, then please send it in.

How good is our work?

"I guarantee that anyone who is not a professional copywriter (and most of those who think they are) will quickly improve if they follow this simple, logical, step-by-step course. Excellent!"

 
These are not our words, but those of Drayton Bird, author of Commonsense Direct Marketing and How to Write Sales Letters that Sell. He is writing about our copywriting service.

So what is the value of a good sales letter? Here is what Ted Nicholas, author of Magic Words That bring Your Riches says:

“The single most important activity in your life is your ability to communicate. Unlimited success and wealth is as simple as using the right words.”

Richard Bayan, says this in his book Words that Sell:

“The copywriter uses words as tools to persuade and motivate an audience. You persuade your readers that you have something valuable to offer: you motivate them to acquire it for themselves. This is the essence of successful copywriting.”

The Copywriting Club is unusually flexible
Our Copywriting Club is most cost-effective way to create superb, professional sales letters, home pages, email marketing messages and direct mail packs. You’ll find our service infinitely flexible and very easy to use. Together, we’ll make your letter:

* Enthusiastic or subtle

* Friendly or formal

* As long or as short as you like

You can use your new marketing or sales letter to gather thousands of new leads and to sell directly to prospects and existing customers. You can build profitable business using sales and marketing letters wherever you market in the world.

This ‘flexibility’ feature is important and doesn’t exist in other sales letter and copywriting programs. Here is how it works:

Why your copy style needs to be flexible
Never underestimate the money-making power of a good sales letter. We have created hundreds of guaranteed sales letters for businesses and that’s how we know they work. But it’s not just a case of tapping out words on a computer, or copying someone else’s work! You letter must be unique to your business – that is how profits are made!

Let’s say you want to produce sales copy for a website home page and series of email promotions.

If most of your customers for your product or service are in the USA, then the tone and words used will be very different from that used in Australia or the UK. Get it wrong and your copy just won’t work.

How we work together to create great copy
Our editing system creates the headline, body copy, style and tone you need to attract your major prospects, from creating the Unique Selling Proposition right down to the P.S. and coupon.

Together we’ll create a powerful letter as long or as short as you wish – and at the best-value rates you will find anywhere. We supply you everything you need to maximize response.

Our 3 unique selling points
Search Google for the term ‘Sales Letter’ and you’ll come up with around 126 million entries vying for your attention. That’s not only ridiculous (most of those products aren’t relevant to your needs) but you haven’t the time to read through even 20 pages.



And here’s the most important question: what’s wrong with most of these copywriting books and products?

Here’s what’s wrong with most *copywriting software* programs:

1.    Letter writing software programs are often massively complicated with so many features you’ll take weeks if not months to get around all of them. Once you have made your purchase you are on your own! The end result for you will be confusion and inaction!

2.    The language and tone you need use in your sales letter will depend on the country you are mailing in. If you sell in the USA, for example, the tone must be enthusiastic. In Europe, it’s more formal and restrained. Then there is the big difference between business mailings and consumer mailings, so that must be taken into account too. Many other systems don’t allow for these differences. Ours does. We choose the tone and language together to suit your own market.

3.    We have looked at the big-selling software programs. They cost $39.97 upwards. But why risk that kind of money? Can you afford to waste your time? If you can’t get your sales letters out right away to the standard you want then you should look elsewhere. Don’t forget, we offer a 7-day free trial through Paypal – and that means YOU are in control of payments, not us!

What’s wrong with most copywriting books?
Most copywriting books let you down because, to be honest, unless you already have some experience as a copywriter your letter won’t be particularly effective -- no matter how much you read. As with all things – nothing worth doing is easy. You need an expert’s advice to get all the benefits of an effective sales letter.

In all my experience as a copywriter I have found that no matter how good or bad a draft marketing or sales letter is, in the hands of an expert copywriting professional a poor or middling letter can be turned around into a powerful and effective piece of copywriting in a few short hours. Even a sales or marketing letter created by a professional can be improved with a fresh pair of eyes.

That’s why most sales letters fail and why copywriters are paid so much to make them work! That is why people had expert guidance. And that’s what you get with the 5-step Copywriting Club.

Our copywriting guarantee
We guarantee you’ll find our copywriting system easy to use and that the letters we produce together will be as responsive as professionally produced ones.  If you don’t agree for any reason, simply let us know and we won’t bill you. Don’t bother searching for a better deal. There isn’t one!

Here’s to successful writing!

Peter Hobday
Managing Director
Subscriptions Strategy Ltd
www.wizardwordz.com
hobday@subscriptionsstrategy.co.uk



Peter Hobday - copywriter
Peter Hobday is a founder member of the Specialized Information Publishers Association (SIPA) and a panel judge for their annual marketing awards. He acts as a top copywriting expert on the 'Know How Exchange' forum for the leading copywriting and marketing website, Marketing Profs.com.

Peter has been helping and advising on members copy problems for more than six years.

Peter Hobday is the managing director of Subscriptions Strategy Ltd., owners of Wizardwordz.com, Best Practice Marketing.co.uk, The Marketing Letter.com, and is the UK’s leading source of copywriting and subscriptions marketing advice. He is editor of the Subscriptions Strategy newsletter, author of The Copywriter’s Handbook, The Encyclopaedia of Subscriptions Marketing and holder of eight industry awards for marketing and publishing.~

Copywriting sales and marketing letters

Consumer and B2B clients Peter Hobday has created copy for include:

Sight and Sound; Property Secrets; Electric Word plc; EMAP; Sports Advisor; European Media; Permanent Publishing; Shareform Ltd; Property Forecast; Oxfordshire Press; Debt Counsellors.co.uk; Drayton Bird Partnership; Aspiring Millionaire; Computer Active; Right Start; Under Five; Running; Fitness; Period Living; David Hall publishing; European Media; Perfect Home; Women and Golf; Golf Classic; Sports Injury Bulletin; Peak Performance; Moore Response Marketing; Planned Savings; The Savings Market; Rate Guide; Pensions; Insurance Age; Infrastructure Investor; PSR: Science and Technology; Financial News; Endodontic Practice; Independent Dentistry; Classical Music; Global Reinsurance; Cosmetics International; Macworld; The Grocer; Management Today; Acquisitions Monthly; Building; Successful Coaching;